Data Warehouse Solution

What makes many companies failed on their data warehouse project? What is the important aspect to implement Data Warehouse Solution? This humble Data Warehouse Solution Review site will try to provide those simple answers


Benefit of Using Data Mining

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Data Mining had a lot of benefit to any kind of business. The following list just a few sample of benefits of data mining that happens in real-world situations:

  1. In a large company manufacturing consumer goods, the shipping department regularly short-ships orders and hides the variations between the purchase orders and the freight bills. Data mining detects the criminal behavior by uncovering patterns of orders and premature inventory reductions.
  2. A mail order company improves direct mail promotions to prospects through more targeted campaigns.
  3. A supermarket chain improves earnings by rearranging the shelves based on discovery of affinities of products that sell together.
  4. An airlines company increases sales to business travelers by discovering traveling patterns of frequent flyers.
  5. A department store hikes the sales in specialty departments by anticipating sudden surges in demand.
  6. A national health insurance provider saves large amounts of money by detecting fraudulent claims.
  7. A major banking corporation with investment and financial services increases the leverage of direct marketing campaigns. Predictive modeling algorithms uncover clusters of customers with high lifetime values.
  8. A manufacturer of diesel engines increases sales by forecasting sales of engines based on patterns discovered from historical data of truck registrations.
  9. A major bank prevents loss by detecting early warning signs for attrition in its checking account business.
  10. A catalog sales company doubles its holiday sales from the previous year by predicting which customers would use the holiday catalog.

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